It's not just the cost, which also, apparently, includes a few benches and sculptures on the nearby Morfa Wetlands, it's a dangerous distraction to drivers along the busy and accident prone A40.
Also, by any stretch of the imagination, it looks bloody awful. The result of some brainstorming session that went horribly wrong. That's just my personal opinion, and I'm not averse to public art, but as 'gateway signage' goes (the terminology is used to justify the enormous expense), I've seen better.
And if nothing else, the timing is not great.
Sensing something of a backlash over the cost, Emlyn Dole and the press office have been hurriedly spinning the yarn that it's part of a wider scheme and part-funded from EU community grants, Rural Development funds and section 106 money, as if it all just fell out of the sky, hoping no one realises that it's all public cash. The rest of it is coming from council funds. This does nothing to enhance or help the local community, by any EU standards, and using Section 106 money? From where?
Playgrounds, school facilities please, not a vanity project and a photo opportunity for Emlyn Dole.
They're currently being shy with the actual cost breakdown.
It has, naturally, been several years in the making, involving consultants, designers, artists, manufacturers etc, none of which, I notice, come from anywhere near Carmarthenshire. The designers are from north Wales and the company making the letters resides in Yorkshire. It is, apparently, a sculpture, not just a sign.
Artist's impressions of finished sign
Pics from Carmarthen Journal
The finished sign! Oh dear....and it runs parallel to the A40
(Pic source; Media Wales)
All views welcome.
Update 1st June
As per my comment below, the council have finally said that this sign cost £136,000. Or that's how much they'll admit to anyway. Absolutely shocking. Whoever signed this off, and decided it was a great use of public money needs to be relieved of their duties immediately.